Dive in Deeper: What is Día de los Muertos?
- Veronica Campbell
- Aug 27
- 4 min read
Part 1 of the McKinney Día de los Muertos "Dive in Deeper" Blog Series, discover why this beautiful Mexican tradition is about celebration, not sadness and how you can experience it authentically in McKinney, Texas.
When most people hear "Day of the Dead," they might picture something spooky or somber. But step into any authentic Día de los Muertos celebration, and you'll discover something entirely different: laughter, vibrant colors, families sharing stories, and the sweet scent of marigolds filling the air. This isn't a day of mourning—it's a joyful reunion with beloved memories.

More Than Just a Holiday
Día de los Muertos, celebrated November 1st and 2nd, represents one of Mexico's most cherished traditions. Not to be confused with Halloween's focus on costumes, spooks and candy, Día de los Muertos embraces death as a natural part of life's cycle. Families don't mourn their departed loved ones—they welcome them home for a brief, beautiful visit
The celebration traces its roots back over 3,000 years to indigenous Aztec, Toltec, and other pre-Hispanic civilizations. These ancient peoples held a cyclical view of life and death, believing that death was simply another phase of existence. When Spanish colonizers arrived in the 16th century, they merged these indigenous traditions with Catholic observances of All Saints' Day and All Souls' Day, creating the rich, layered celebration we know today.
Why Joy Instead of Sorrow?
The heart of Día de los Muertos lies in a fundamental belief: love transcends death. Mexican families don't view death as an ending, but as a transition. During these sacred days, the boundary between the living and the dead becomes permeable, allowing spirits to return and reconnect with their families.
This worldview transforms grief into celebration. Instead of dwelling on loss, families focus on the joy their loved ones brought to life. They share favorite stories, prepare cherished recipes, and create vibrant displays called ofrendas (altars) filled with personal mementos. It's a time when grandparents' wisdom lives on through storytelling, when a mother's famous tamale recipe brings the family together, and when children learn about relatives they never met through colorful, loving tributes.

The Beautiful Blend of Sacred and Festive
What makes Día de los Muertos so special is how it seamlessly weaves together the sacred and the celebratory. Families visit cemeteries not in sorrow, but with picnic baskets, mariachi music, and children's laughter. They clean and decorate graves with marigold petals, candles, and favorite foods of the deceased. Some families spend entire nights at gravesites, sharing meals and memories with their departed loved ones.
At home, the celebration centers around ofrendas—elaborate altars decorated with photographs, candles, flowers, and personal items. These aren't shrines for worship, but welcoming spaces designed to guide spirits home and show them they're still loved and remembered. Every element has meaning: marigolds create a path of petals for spirits to follow, candles light their way, and water quenches their thirst after their long journey.
A Tradition That Travels
As Mexican families have spread across the globe, they've carried these beautiful traditions with them. In Texas, where Mexican culture runs deep, Día de los Muertos celebrations have flourished in communities large and small. Each celebration maintains the core elements—ofrendas, marigolds, sugar skulls, and most importantly, the spirit of joyful remembrance—while adapting to local communities.
These celebrations serve a vital purpose beyond cultural preservation. They offer a healthy way to process grief, strengthen family bonds, and pass down values to younger generations. In our modern world, where death is often hidden away, Día de los Muertos provides a beautiful model for facing mortality with grace, love, and even celebration.
Experiencing Tradition at McKinney's Día de los Muertos Celebration
This October 11th, McKinney's Día de los Muertos festival brings these ancient traditions to North Texas in an authentic, family-friendly celebration. The festival doesn't just showcase Mexican culture—it invites everyone to participate in meaningful traditions that have comforted and connected families for centuries.
At the festival, you'll have the opportunity to contribute to community ofrendas by bringing a photo of a loved one—the festival will provide frames, and your photo will join others in altars adorned with fresh marigolds and candles. You can also visit the monarch messages station to paint a message on paper butterfly wings and add it to the marigold-adorned memorial trees, connecting to the Mexican tradition where monarchs represent returning souls. It's a chance to experience firsthand how this tradition transforms personal grief into shared celebration.
Whether you're discovering Día de los Muertos for the first time or reconnecting with family traditions, McKinney's festival offers an authentic window into a culture that has mastered the art of celebrating life even in the face of death. From the scholarship announcement honoring local students to the playful La Chancla Toss that celebrates Latino family memories, every activity connects to meaningful traditions. You'll leave not with sadness, but with a deeper appreciation for the love that connects us all—in life and beyond.
Ready to learn more about the beautiful traditions you'll experience at McKinney's Día de los Muertos festival? Join us October 11th, 2-8 PM, for an authentic celebration where remembrance becomes a beautiful act of love.
Next in our series: Discover the heart of Día de los Muertos traditions as we explore ofrendas—the sacred altars that welcome spirits home and why every element has deep meaning.